With a new school year looming nearer and nearer it’s go time for us in the youth ministry world. If you’re anything like me you’re wondering where the summer went! We’re working on calendars, churning out promo materials, focusing on leader training, planning kickoffs, re-configuring small groups, etc.
One thing I’ve noticed that gets overlooked in all the hustle is easily one of the most important: a communication strategy.
I believe it’s of crazy importance to figure out the most effective way to communicate your message. Is it print materials, social media, email, text, snail mail, phone calls, etc.? If you employ too many mediums, you’ll run yourself ragged (plus if event details change it will take a good chunk of time to update all).
Here are a few really important realizations I’ve had in this area:
So with that in mind, here’s my communication strategy for the upcoming fall semester:
This is what I believe will be the most effective in my community setting.
How about you? Do you have a communication strategy?
CC Image • Johan Larrson on Flickr